Welcome to Second 50

Where women make positive change happen


A vibrant and inclusive community of Australian women learning together, supporting one another and using our collective wisdom to reimagine and act on new possibilities.

Embrace your Second 50

As many of us will live into our 90s or even beyond 100, looking ahead from age fifty means we may still have a whole half life to live. We’re calling it our Second 50!

Whether you’re seeking purpose, navigating change, or simply craving authentic connection, you’ll find encouragement, insight, and support here. We value lived experience, story-sharing, collective wisdom, and shaping a future where every woman’s contribution matters.

Our ultimate aim is a lofty one: to empower Australian women to take charge of their Second 50 and, in doing so, build individual and collective action for shifting how women in their Second 50 are perceived and treated.

Together, we are growing something special

Inspiration and connection

Stories are shared and explored through meaningful spaces and forums. Ask and answer questions. Hear from women who've been there before. It's a two-way exchange of knowledge and experience.

Collective wisdom

A calendar of live and recorded events and programs facilitated by Second 50 experts, helping women to navigate life and career transitions, gain skills and agency, and find their purpose and power.

Support to make positive change

Our intimate forums and programs can guide and support you to self-reflect, design and live your life with more intention and in a way that’s more energised and aligned with who you truly are.

A creative place to explore what’s next

Whether you're a Solopreneur, pivoting your career or contributions, or dreaming big, we offer a safe and supportive community where you can dream out loud, get honest feedback, and expert help to take action.

“It doesn’t matter who you are, or where you are on life’s journey. What matters is whether you’ve heard the call to live, contribute and connect with more purpose, joy and intention.

Together, Second 50 women are building a diverse and authentic community where you can make new connections, hear fresh perspectives, dream out loud, test your ideas, and get help and encouragement to move forward.”

Carolyn Betts, Second 50 cofounder and leader

Who are we?

Second 50 women live with intention, contribute meaningfully and lift each other up.

  • A motivated and supportive community of women inspiring and encouraging you to make your own power.

  • Meaningful connections with people who want to help you explore and amplify what’s possible in your next phase of life.

  • A calm and meaningful online space with learning opportunities and small group programs to help you reflect, plan and step (or leap!) towards your future.

  • Women navigating the same challenges, or who have trodden your path before, embracing reciprocity and collective wisdom.

  • The means to pass on your professional and lived experiences to help others achieve their personal and social impact goals.

Does this sound like you? If so, then we’d love you to join us!

What Second 50 women are saying

Sharing our wisdom and experience with each other for the benefit of others can only lead to great things. By collaborating and exchanging ideas and stories, Second 50 has already made a difference to my life and vision.
— S
I cannot fault this amazing group. Carolyn, you are a beam of humility and energy; beyond generous; and so very approachable. Karen - your expertise, and the teasing out of topics and sage advice has been extraordinary to watch and listen to you.
— M
Second 50 continually offers content that I didn’t even realise I wanted or needed so I’m happy to just keep an eye out for more gold.
— M
I love the visual of the Life Integrator Plan with the three parts – it’s been so helpful to refer to!
— G
Listening and receiving. I am always energised by and in awe of others and what they have to offer and who they are. Learning, learning, learning! Second 50 has this in droves!
— K
I came into Second 50 thinking I may be exiting a career and moving into something more purposeful, but I’ve learned that you can integrate the two.
— A

Think of it as a club for women who give a sh#%! Together, we are helping to rewrite the story for all Australian women.

The Possibilities Lab

Bring your ideas to life — and discover what’s next in your second 50

Exploring what’s possible in your work, purpose, or business? Whether you’re starting fresh, shifting direction, or building on what’s already underway, Second 50’s Possibilities Lab is your creative testing ground.

Led by experienced entrepreneur and marketing strategist Karen Robertson, this dynamic, supportive space is where Second 50 women come to dream out loud, get feedback, and take meaningful action.

Evolved from our successful Solopreneur Mentoring Group, the Lab now welcomes all kinds of next chapters — from business ventures and passion projects to social impact ideas and more.

Inside the Lab, you’ll find:

  • Live coaching and expert input on marketing, mindset, business strategy, and more

  • Peer support from a remarkable community of skilled, authentic women

  • A flexible format including a private Second 50 discussion space and 90-minute Zoom sessions every 3–4 weeks for clarity, encouragement, and momentum

The Possibilities Lab is open to all Second 50 members. You’ll need to apply to join — but whether you have a spark of an idea or something already in motion, we welcome women ready to explore and grow together.

Second 50 Life Design

We’re thrilled to share details of a special collaboration between Second 50 and coach, author and speaker about a special Second 50 Life Design journey – which begins on Monday 18 August 2025. Join this transformative 8-week guided experience which will be facilitated by Gill — and designed to help you reflect, realign, and design a 12-month Life Plan that’s energised, values-led, and uniquely you. Learn more:

What’s included:

  • 5 x 90-minute Live Zoom Workshops

  • Matched accountability trios

  • A flexible and structured journey  

  • A copy of Gill’s Think. Plan. Live. Audiobook + Life Design Workbook

  • An exclusive Life Design Space

Share, connect and grow alongside other like-minded Second 50 women.

“Gill’s life design work was genuinely transformative. In a world full of noise and endless ‘shoulds’, she helped me cut through the clutter and reconnect with what truly matters — my core values, strengths, and natural way of operating”

“I’ve done a lot of personal development over the years, but the time I spent with Gill — uncovering what drives me and how to align with it — stands out as some of the most impactful work I’ve ever done.”

“Gill is an amazing coach and facilitator and brings her lived experience to life in the program. If you are looking for an approach to help you live your life (both work and play) with purpose and in alignment with your values then I couldn’t recommend Life Design enough.”

“The group of women on this same journey further bolstered the power of reflection and reinforcement. It was a thoroughly worthwhile process - thank you Gill and Caro.”

“Empowering women in the Second 50 community”

In 2023, we spoke with Australian women from midlife onwards about their need for more purpose, fulfillment, connection and contribution - and the systems, responsibilities and other obstacles that get in the way. Our discussion paper, “Empowering Australian women in their Second 50”, includes research, insights from dozens of interviews and why a Second 50 community can help experienced women contribute their wisdom in ways that are meaningful, visible and recognised.

Embrace your Second 50 with us!

We’ll be with you every step of the way.